The Xlear Case is an exclusive marketing competition for members of the UVU AMA (Join AMA). Your participation will provide an experience that is beyond anything you could do in a classroom… not to mention you could walk away with some serious cash. Team up with some of your fellow AMAers or go solo!
Tuesday, October 10 – WB 125 from 12pm-1pm: The case will be presented and distributed at the Xlear Case Competition Kick-off! There, you will have an opportunity to ask questions about the product, company, target market, etc.
Friday, October 21 @ Midnight: Deadline to register for the case competition.
Tuesday, October 24 – WB 125 12pm-1:00pm: Case Strategy Session. Teams will have a chance to discuss their ideas with faculty or professional mentors to practice for the competition.
Thursday, November 9 from 12pm- 5:00pm: Case competition
Xlear Inc. (pronounced “clear”) is recognized as the leading manufacturer of xylitol-based products in North America. They are tirelessly committed to providing consumers with the health benefits of xylitol, erythritol, and other natural sweeteners by manufacturing natural, health-enhancing xylitol products based on these incredible sweeteners found in wood, fruits, vegetables, and other natural sources.